Home All Articles Eats Bottle Rocket2010 Memento Red Blend is good inside and out
Nov. 27 2012 01:03 AM

Like the movie, it works in more ways than one


For most people, the term memento means keepsake. Thats why the bottle art for the 2010 Memento Red Blend is so clever. Its a checklist designed for a gifter to give to a giftee, complete with all the reasons the recipient is lucky enough to be given a bottle of wine. Essentially, its a slightly snarky Hallmark moment wrapped around a bottle.

The thing is, Im not always like most people. When I think of memento, the first thing that comes to mind is Christopher Nolans mind-bending 2000 film, starring Guy Pearce as a man trying to solve his wifes murder without the benefit of short-term memory. Happily, I am the beneficiary of memory, and the wine of the same name takes me back to the experience of seeing the movie.

I was a regular at an independent Seattle movie theater that sold food and alcohol. It was a little shabby, and it screened second-run films along with a smattering of first-run pictures, the sort of place where you could sit and enjoy a greasy buffalo-chicken sandwich and a beer in an almost-empty movie theater. I knew very little about that movie when I went in, and I enjoyed myself immensely. Sadly, though, not enough people discovered that little spot, and despite my status as a regular, I went to see a film one cold Saturday afternoon but was instead greeted by a hand-scratched note on the door: Closed Forever. 

Back to the wine: This Memento is 86-percent Syrah, the rest a fruity Grenache. Put them together and you find that the dark plum and cherries of the Syrah nicely complement the lighter Grenache in a way that has some complexity but is also easily accessible. It sells for just $7 at Trader Joes—a good deal, either for a gift or for you to drink at home. And while my own version of a memento may be a little different, this wine helped me remember a bit of my past, which, I suppose, makes it a memento after all.


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